Meet Andrew

Andrew Szabo, The Marketing Chef, is a marketing author, strategist, speaker, commentator, entrepreneur, and consultant who is reinventing the way people view marketing. He is also the creator of IRRESISTIBLE MARKETING™ – a strategic process that makes your product-service offering enticing, alluring, and instantly referable.

A diversified array of marketing activities has cultivated Andrew’s almost 30 years of client-focused marketing, business development, and consulting experience. He has been responsible for strategic planning, brand positioning, advertising and direct marketing for divisions of major companies including Dell, Household Finance, MeadWestvaco, Sony, Weblink Wireless, and countless emerging growth companies. Andrew is the founder of Marketing Symphony, a strategic marketing firm based in Dallas, Texas.

Andrew’s passion is to impact individuals and organizations in order to liberate them for growth and the fulfillment of their intended purposes. He has recently completed Foundations to Irresistible Marketing, a five CD set and workbook. A significant portion of the proceeds from each CD set will provide 720 meals, enough to feed 24 orphans for one month at a designated Children’s HopeChest Care Points facility in Swaziland, Africa.

Andrew was awarded a BA in Economics, magna cum laude, from the University of Wales at Swansea in the UK. He holds an Advanced Communicator Bronze designation with Toastmasters International, is a Certified Guerrilla Marketing Coach and is a charter member of the Association of Coaching.