Testimonials

Strategy Endorsements

Andrew very effectively facilitated sessions with our various sales groups. We have several divisions and different sales teams within those divisions. Although there are differences between the groups, they all represent one company. Through various exercises and solicitation of input, he was able to extract information that helped us in the development of our website, proposals and other marketing material.

Andrew is personable and engaging. His analogies and examples helped our sales teams think in a new way.

C. F. Parsons
Vice President
Freeman Companies

There are a few important factors to consider when retaining a marketing strategy consultant: There should be a chemistry with the consultant. The consultant should possess excitement for promoting the business. The consultant should exhibit knowledge and experience in the market being consulted about. I certainly found these qualities in working with Andrew Szabo. His strategic approach and philosophy aligns with my point of view. He held a prior position as a CFO of a company which in my opinion contributed to his strength of validating issues that our clients might be facing. I believe his C-level experience played a role in providing sound strategic solutions as well.

Andrew does not dive into the tactical and implementation of a marketing program. Instead, he spends the critical time that I expect to develop a strategic plan and clear objectives. Equally important, Andrew explores the expected and tangible results of a program. In working with Andrew, I have gained a refined framework in which to effectively develop and execute our strategic plan.

R. Anderson
PricewaterhouseCoopers
Global InfoComm Marketing Group

Congratulations, Andrew, on your impressive, useful business enhancement program, “Foundations to Irresistible Marketing.” The presentations by you and your talented faculty associates…the question and answer sessions…and the comprehensive workbook are great tools for anyone desiring to improve their personal and professional performance. It is a most worthwhile marketing educational program.

Ed Foreman
Professional Speaker and Principal, Executive Development Systems, Inc.
Self-made Millionaire & former United States Congressman – Texas & New Mexico

Andrew got involved with our start up while we were in concept phase. He was able to take our tiny seed of an idea and help us grow it up into a viable business model.

He patiently worked with our emerging management team and advisors to help us articulate why our idea was such a good one. The difficulty of having a lot of passion for your idea is that it’s almost impossible to communicate to others why you love it so
much.

Andrew Szabo helped us articulate why others (our customers) would love it, who these customers were, where we could find them and how we could adapt our emerging product to produce a stronger match between what we want and what they want.

Lori Resisenbichler
President
ArtfulGiving.com

At eMake, we deliver real-time, Internet enabled and ASP solutions for discrete manufacturing across the globe. We created eMake through strategic branding creation and creative development in our partnership with our agency GroupBaronet … Andrew Szabo was the key integrator.

The result: a complete initiative for launch, delivery and maintenance of our core competency. Andrew has been truly dedicated to our branding success by embodying the spirit to deliver dynamic interactive results through complete collaboration with our marketing and new media teams at eMake.

Tina Roberts
Dir. Marketing Communications
eMake Corporation.

Andrew Szabo quickly focuses entrepreneurial teams on branding in the e-commerce business space. Andrew set the agenda and lets the entrepreneur set the pace.
Most importantly, the entrepreneurs understand the importance of the brand and how to leverage it … Andrew Szabo demonstrates the formidable skills to create increased value in any organization for its most valuable asset — its brand.

John Eger
CEO
Epremis Corporation

Andrew is the most brilliant marketing business mind that I have ever come in contact with. He can penetrate into depths of marketing and uncover possibilities that would astound anyone (I am not kidding). His ability to articulate his concepts and strategies in a format that any layman can follow is great because everyone can get what the objective is in the end and get enrolled in the visionary process — not just their tidbit of involvement. This makes for great team building.

C. Lee
President
Mbrio Group Inc.

Having worked with Andrew on several projects for Fortune 100 clients such as Hewlett Packard and Kinko’s; I have been impressed.

He was especially effective in integrating large amounts of data about key clients in our industry (about which he had little previous exposure), helping us evaluate market opportunities and make successful recommendations to our clients.

The project required a very hands-on approach, combining results of secondary and primary market research. Andrew’s “feet on the street” allowed him to really uncover and understand the customer experience. He applies common sense, thoughtful insights, and his in-depth understanding of marketing strategy in a way that was practical and yields results.

L. Reisenbichler
President
Artful Technologies


Speaking Endorsements

The marketing chef is right on point! His presentation is easy to understand and idea-provoking.

Amber Beardsley
Member Services and Activities Coordinator
Mesquite Chamber of Commerce

I really enjoyed hearing Andrew speak, and left with several “take-aways”. Andrew re-emphasized today the concept that marketing is not only what do you, but it’s what you don’t do. It sounds like common sense, but it’s not that easy to do. But, it’s always great to hear Andrew tie it all together with a common theme.

Mike McCormack
CEO Network

I learned more in 30+ minutes than I have in the last several years.

Beverly Kurtin
Cactus Consulting

The presentation was very engaging and informative. Andrew captured the audience very well.

Kevin Horn
Tech Adept

The presenter is great. Very energetic, motivating. I’d watch him over and over again. I can apply it (Andrew’s marketing principles) now.

Debbie Myers
Regional Vice President
Arbonne International

Andrew was not only prepared with everything he said and his knowledge, but he was here well ahead of time. Andrew brings his own personal style.

Jill Marks
National Vice President
Arbonne International

It (the presentation) will put more, a lot more, energy in my business. I would definitely come back and hear him again. Andrew would be a fabulous speaker for any group. The marketing principles that Andrew brought to bear today are completely applicable to anyone in business, especially in direct sales.

Caroline Ozymy
Area Manager
Arbonne International

I appreciated the cooking analogies, reaching from the cooking in the kitchen to applying that to my business. I thought it was really insightful. Everyone should rush to hear the words of wisdom from Andrew.

Wendy Taylor
Regional Vice President
Arbonne International

Time well spent. Efficiently presented valuable information. Content was exceptional.

Chris Slimmer
Southwest Securities, FSB

Great – easily applicable to my business.

Lynn Bavis
Coach Academy Texas

It expanded my view of marketing.

Sara Draper
Dallas Area Habitat for Humanity

Great Value.

Tonya Schneider
LumaCorp Inc.


Product Endorsements

With “Foundations to Irresistible Marketing” you get the whole shootin’ match! Sales, publicity, referrals, networking and strategy. These five CDs will prove to be a great investment in you, your business and your future.

Zig Ziglar
World Renown Author and Speaker

Congratulations, Andrew, on your impressive, useful business enhancement program, “Foundations to Irresistible Marketing.” The presentations by you and your talented faculty associates…the question and answer sessions…and the comprehensive workbook are great tools for anyone desiring to improve their personal and professional performance. It is a most worthwhile marketing educational program.

Ed Foreman
Professional Speaker and Principal, Executive Development Systems, Inc.
Self-made Millionaire & former United States Congressman – Texas & New Mexico

Andrew Szabo is one of the most talented, professional and successful marketing professionals I know. He provides practical, real life and how-to advice that can be used immediately. He also conveys it in an easy to understand manner that anyone can easily implement. He is the Marketing Chef of all Chefs. I highly recommend him.

Arnold Sanow
Professional Speaker and Author of “Marketing Boot Camp”

Having my own company that delivers keynotes and training constantly has me looking at ways to generate more leads, visibility and revenue. There are many companies in the market today that promise tremendous returns in short periods of time with the intent to receive your money up front and provide very little substance when it comes to explaining their approach to marketing. Andrew Szabo is truly The Marketing Chef. He has delivered a program that serves up a feast of pertinent information that will generate new business, an increase in demand for your products and services and a solid marketing strategy. His approach provides a foundation of substance, proven marketing techniques and methodologies that will provide you focus and will deliver results!

Stu Schlackman
Author of “Don’t Just Stand There, Sell Something” and “Four People You Should Know”
Founder, Competitive Excellence

“Foundations to Irresistible Marketing” helped me turn my business around. In a recession period of our economy, my business went from a downward curve to profits that exceed all expectations or projections! The things I have changed to make the business turn around were directly linked back to what I learned from Andrew. I truly believe that if I hadn’t completed the program, followed the steps and referred back to the program for help and guidance, I would be looking for a job, rather than looking for another employee! Thank you Andrew, you truly are a marketing genius!

Jennifer Grinder
Owner, Grinder Enterprises, Inc.

“Foundations to Irresistible Marketing” provides much more value in important business areas than is typical from a “business self-help” program!  Great packaging and outstanding content.  Every page of the workbook and every minute of each audio CD contains countless, usable tips.  Concisely produced and yet loaded with helpful details and steps to improve any organization from the foundation up.  Providing both the transcript of the audio (great for note-taking) and the Executive Summary/Activity plan makes the program very effective by causing immediate review and application of the concepts presented.  The Activity Plan sections have become the foundation of my marketing “Action Plan.”  I love that this makes something that can seem so hard (the planning-implementation of marketing activities) actually quite predictable, targeted and therefore affordable!

Pliny Gale
Owner, Pliny Gale Photography


Meeting Planner Endorsements

The marketing chef is right on point! His presentation is easy to understand and idea-provoking.

Amber Beardsley
Member Services and Activities Coordinator
Mesquite Chamber of Commerce

I really enjoyed hearing Andrew speak, and left with several “take-aways”. Andrew re-emphasized today the concept that marketing is not only what do you, but it’s what you don’t do. It sounds like common sense, but it’s not that easy to do. But, it’s always great to hear Andrew tie it all together with a common theme.

Mike McCormack
CEO Network

Andrew was not only prepared with everything he said and his knowledge, but he was here well ahead of time. Andrew brings his own personal style.

Jill Marks
National Vice President
Arbonne International

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